Fragrance Notes ISSUE 1, 2018 - Page 6

2017 was TRANSFORMATIVE IFRANA’s Truth – Fragrance has the power, beyond all frontiers and cultures, to enhance lives 2017 showed us that IFRANA—our Board, membership, and staff, all working together—is capable of real and results-producing transformation. We proved to ourselves (and those around us) how IFRANA can stay focused, overcome challenges, and effectuate positive outcomes for the fragrance industry and the lives enhanced by fragrance. With competency, good intentions, and strong effort assumed, we believe trade associations should be measured primarily by what they have achieved for their members and the industries they represent. This is the standard by which we measure IFRANA’s performance. While we could share a list of matters we worked on and projects we moved forward last year, we would rather share with you a few of our measurable accomplishments from 2017 that we are most proud of: Coumarin: We led efforts to respond to California’s request for data and information on the safety of coumarin —an important and highly used fragrance ingredient. After its review, California decided not to list coumarin on Prop 65; a decision that supports consumer safety, promotes consumer choice, and protects creative artistry. Furthermore, we understand how man-made coumarin can support the ongoing natural sourcing of coumarin, which has enhanced the lives of farmers and communities around the globe. California Cleaning Product Right to Know Act (SB 258): We understand what it means to be a consumer, because we are all consumers ourselves. With this perspective and through active listening and open discussion, we negotiated legislation that balances consumer interests with meaningful fragrance intellectual property protection. Lautenberg Chemical Safety for the 21st Century Act: We recognize EPA’s important mission to protect human health and the environment. The fragrance industry is committed to sustainability, and we are happy to have made advancements in educating EPA and supporting its ability to review newer, greener fragrance materials that advance innovation, respect the planet, and delight consumers. Lasting Relationships: We also have strengthened relationships across industry sectors and with lawmakers, by improving communication and education on the health and wellness benefits of fragrance as well as demonstrating the value of fragrance in supporting jobs, the economy, creative artistry, and sustainability efforts. Overall, in 2017, we built trust and credibility with industry leaders and legislators and, as a result, were able to directly drive fragrance policy. As we continue to protect and promote our members’ ability to advance our TRUTH, it is with gratitude for YOU—the members who actively engaged and supported us every step of the way, and who made these achievements possible. We sincerely thank you. Click to watch the full IFRANA 2017 Achievements Video 6 FRAGRANCE NOTES ISSUE 1, 2018 FN