REGULATED
FOR CUSTOMER
SATISFACTION
ELECTRIC-LIFE speaks to VITAL NEWS about how to
improve customer satisfaction and their approach
to delivering quality window regulators.
Choosing the correct window regulator can be quite a challenge for
many customers. As a result, it is no surprise that many cases of returns
and customer dissatisfaction are attributed to selecting the wrong
window regulator.
Electric-Life is one of Europe’s leading OE manufacturers of window
regulators. With a range that covers over 95% of the UK car parc,
Electric-Life also has the experience to provide expert advice on
choosing the right part.
KNOW YOUR PARTS
Electric-Life offers 4 window regulator technologies – Bowden, Double
Bowden, Cable and Scissor. These parts are developed directly on the
door of the vehicle to ensure perfect functionality, as well as a simple
and quick fitment for installers.
Bowden
Double Bowden
It is important to identify this as most comfort control regulators are
not supplied with an electric motor, just the mechanical parts.
Other features of the comfort function can also include:
Auto Closure – Windows can be raised or lowered by operating the central
locking system or remote fob.
Anti-Pinch – Safety function which ensures that the window will open if an
obstruction during closure or in the event of an accident to allow access.
HOW TO CHOOSE THE CORRECT PART
To choose the correct part, it is always important to ensure that
customers have the following information on hand:
•
•
•
•
•
•
Vehicle body type: Saloon, Estate, Convertible, Coupe or LCV
Number of doors: 2-door or 4-door
Door side: Left or Right
Regulator technology: Bowden, Double Bowden, Cable or Scissor
Comfort function: Yes or No
Order your
Is the motor faulty?
Electric-Life
catalogue today
with part no.
101.18A
THE ELECTRIC-LIFE DESIGN
Cable
Scissor
Research has indicated that the plastic components and the cables
of window regulators are usually the parts that fail, whilst the motor
remains in good condition. By offering customers complete units and
mechanism-only parts, Electric-Life makes it easier for them to obtain
the most suitable type of replacement part.
COMFORT FUNCTION
Many manufacturers have integrated a ‘comfort function’ to the window
regulator. This means that the window will raise or lower at the touch
of the window switch. Window regulators without the comfort function
will require the user to maintain pressure on the switch to raise or lower
the window.
18 WINDOW REGULATORS
Electric-Life develops its own window
regulator technology to deliver the
best performance and reliability. This
means that, whilst they may occasionally
look different from the OE part, they
effectively function the same way and is an
improvement from the original design.
Electric-Life delivers a level of quality
that is synonymous with their brand
by sourcing OE-matched materials. All
products are test-approved to meet and
exceed OE quality standards. To provide
installers with further assurance through
technical support, each window regulator
comes with a QR code that directs users
detailed product information including
installation instructions and mounting diagrams.
Electric-Life parts are available from FPS via same/next-day delivery
and are catalogued on the F:Drive and MAM Autocat. For more
information, please speak with your local FPS representative.
VITAL NEWS ISSUE 50