Edition 7
Page Seventy Nine
Founded in 1995, with roots going back to the sport’s first days, Liquid Force has become the leader in
wakeboard related products and apparel. Founders Tony Finn and Jimmy Redmon were two pioneers in the
sport of Wakeboarding credited with creating the sport.
Finn was the developer of the Skurfer which is largely regarded as the product that put wakeboarding on
the map, and Redmon is regarded as the most influential and creative designer of products since the sports
inception. Working together, they have helped grow Liquid Force to the top within the wakeboarding segment.
With the additions of a wakeskating, wakesurfing and kiteboarding division, as well as a core retailer apparel
program, sales for the Encinitas, CA based company now commands a large percentage of market share.
Liquid Force’ is distributed in NZ by Pyramid Distribution their 2014 New Zealand team is:
Nik Gibson
Regan Carlyon
ce