Forward Movement Magazine SUMMER ISSUE 2016 | Page 20

EDUCATION

FORWARD thinking

pitch and what differentiates you from others.
Although we didn’t request it, a few talents
provided a small resume. Another provided a
positioning statement of why they were the
best person suited for the gig. Contrast that
with the person who simply sent the two word
message of “I’m interested.”

following up every day – a well timed follow up shows that you were still interested
enough to remember the gig and that you
were very interested in the results of the
selection. There have been times where the
act of following up propelled someone into
being selected.

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5

3. Send the right images. Look into
the client’s style to see the type of
work they do and showcase to them
that you can do the same. Do not
send images that do not match up to the content
and style of the client. Thus if it is a female-oriented fitness magazine, do not send overly
sexual images – we get a lot of complaints about
this from the editors of the publications.

5. Realize there will most likely
always be another casting and
another opportunity. On any
project, only a finite number of
people can be hired for it. Often times it is
only a single model out of the numerous
who applied. If not selected, take that
opportunity to build a stronger connection
to the client. Feel free to inquire about what
would make a strong application on the
4. Following up is not a bad thing! next casting call.
Often times talents think they will
upset or offend the client if they Simply stated – if you show that you are
follow up to see if a decision has invested in them, there is a higher chance
been made. Although I wouldn’t advocate
they will invest in you.

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THE TAKE AWAY
Details! Send all
information requested
in the exact manner it
was asked for.
Take your time, and
go the extra mile.
Show that you care
and invest time in your
submission by crafting
it carefully. It doesn’t
hurt to add extra or a
unique touch.
Research! Make sure
you send images that
match the style of the
client or publication.
Follow up!
Ask for feedback.