Run Your
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like a CEO
By Ginny Grimsley
All successful CEOs have one thing in common: They’re able to
maintain a big-picture perspective. It’s also something successful moms have in common, says Zenovia Andrews, a business
strategist, speaker, author and mom who coaches entrepreneurs
and CEOs on time and budget management.
“In business, CEOs implement a process that achieves efficient
time and resource management in the most cost-effective way;
sounds a lot like a mom, doesn’t it?” says Andrews, founder and
CEO of The MaxOut Group, a company devoted to empowering
and teaching entrepreneurs development strategies to increase
profits.
“If every mom were a CEO, America would rule the world!”
Andrews, author of the new book “All Systems Go – A Solid
Blueprint to Build Business and Maximize Cash Flow,” suggests
the following tips for moms to better manage money and time.
• CEOs utilize apps, and so should CEO Moms. When a CEO’s
personal assistant isn’t around or, if it’s a small business and she
doesn’t have one, then apps do nicely. There are several apps
for moms, including Bank of Mom – an easy way to keep track
of your kids' allowances. Set up an account for each child and
track any money they earn for chores or allowance. The app also
allows you to track their computer and TV time as well as other
activities.
• Measurement is the key to knowledge, control and improvement. CEOs have goals for their businesses and Moms have
goals for their family members. In either case, the best way to
achieve a big-picture goal is to identify action steps and objectives and a system for measuring progress. Want to improve
your kids’ test scores, help your husband lose weight or – gasp
– free some time for yourself? There are four phases to help
track progress: planning, or establishing goals; collection, or
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conducting research on your current process; analysis – comparing information from existing processes with the new one; and
adapting, or implementing the new process.
• Understand your home’s “workforce.” A good CEO helps
her employees grow and develop, not only for the company’s
benefit, but for the employee’s as well. Most people are happiest
when they feel they’re learning and growing, working toward a
goal, which may be promotion within the company or something
beyond it. When they feel the CEO is helping with that, they’re
happie Ȱ