top guns
Australia’s Best Florists Blossom In Tesselaar’s
Wedding Flower Contest
In the autumn of 2011 when we
started a competition for Australian
wedding florists, everyone at
Tesselaars agreed it was a cool idea but nobody expected what happened
next.
We put it out there and, from day
one, it went completely gangbusters.
The florists of Australia took to the
contest with massive enthusiasm, to
win some cool prizes like iPads and
as a way to showcase their worldclass floral design work to each
other and to potential customers –
Australian brides-to-be.
Since successfully running a second
time in the spring of 2011, the
Tesselaars “Top Gun” Wedding
Flowers Competition has run
annually each spring, organically
growing bigger every year until it is
now the biggest wedding floristry
competition in the world.
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The idea is wedding florists send
in photographs of their real floral
design work which we then promote
to our social media community and
to targeted Internet users who have
identified themselves as brides-tobe or interested in bridal flowers.
Each competition attracts about
half a million unique viewers and
the crème de la crème of Australian
wedding flower design professionals
as entrants.
The caliber of entrants into the
contest means we have collated
an unsurpassed collection
of contemporary Australian
wedding floristry. In line with our
commitment to promoting Aussie
florists, we have created this digital
magazine featuring some amazing
florals submitted over half a decade.
Curated and designed by
respected Adelaide wedding
florist, Kyla Helgeson, herself
a former competition finalist,
this magazine leverages the
photographs submitted to the
Top Gun contest to take you on
a floral journey through popular
trends, colours and seasonal
options.
These are not just any old
wedding flowers. This is a wedding
floral style guide that has great
credibility due to its input from
the very top rung of Australian
wedding floral designers. There
just isn’t another resource like it.
Enjoy!
“Each competition attracts about half a million unique viewers
and the crème de la crème of Australian wedding flower design
professionals as entrants.”
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