4. PRICE – WILL YOU SELL FOR
LESS? WILL YOU SELL FOR MORE?
The price you will list
the property for and
that you will ultimately
sell for is often a
contentious topic.
There is no right or
wrong answer; nor is
there a crystal ball. If
you are serious about
selling though, it is
important to consider
the house from the
buyer’s point of view.
Peter & Judith Curtis
Consider if you were doing the grocery shopping, and
you could buy a 500g packet of cornflakes on the
middle shelf for $1, and a 500g packet of the exact
same brand cornflakes on the next shelf for only 50c
…. Which would you see as better value?
The buyers are considering all the homes that meet
their criteria the same way.
If you price your home considerably higher than
similar homes in your local area, the buyers will see