shed light on a very cryptic, dark, deceptive world. People need to believe that something has to be done. They need to ask, “What can I do, and what is my personal responsibility?”. Slavery, prostitution, trafficking is all supply and demand. You get rid of the demand- which is primarily men- and the supply immediately evaporates. Part of our hope in this film is that we will help challenge men to love well. We thank Joel personally, for taking the time to speak with us, and we encourage all of our readers to watch their movie, Priceless, in theaters. For men, it will change your thinking, and for women, you will feel your value, and the love of Christ.