Accord Equality & Fairness Annual Report 2018
Case-study
Accord has supported Sundas Hussain in research- details for her PhD, which
looks at how long-term unemployed female social housing residents can look
at enterprising futures as an alternative to employed work in Balsall Heath,
Birmingham.
Involved, empowered communities
Our current customer profile is:
2015 2016 2017 2018
16 - 17 0% 0% 0% 0%
25 - 34 21% 20% 16% 17%
18 - 24
35 - 44
55 - 64
65 and over
Not disclosed
20%
21%
15%
15%
2%
5%
19%
22%
16%
17%
1%
4%
16%
19%
14%
23%
8%
This research is part of Birmingham City University and is in partnership with Accord
Housing Association.
4%
https://www.facebook.com/BCUresearchfellow/
18%
20%
17%
24%
0%
Religion and Belief
Disability (some were ticked with multiple issues)
2016 2017 2018
Recorded Disability 16% 21% 20% 16%
Not disclosed 2% 0% 62% 68%
82%
79%
18%
16%
2015 2016 2017 2018
No religion 27% 25% 20% 22%
Buddhist 0% 0% 0% 0.09%
Christian (all denominations)
Hindu
Judaism
Islam
Gender 2015 2016 2017 2018
Male 40% 41% 42% 39%
Not disclosed 1% 1% 4% 5%
Female
Race
59%
58%
54%
56%
2015 2016 2017 2018
White 62% 58% 57% 54%
Asian 13% 12% 11% 11%
Mixed
Black
Other
Not disclosed
Prefer not to say
16
6%
13%
4%
2%
0%
5%
13%
5%
5%
2%
4%
10%
4%
11%
3%
3%
10%
Sikh
Other
Prefer not to say
Not disclosed
Sexual Orientation
34%
1%
0%
11%
1%
3%
17%
6%
30%
1%
0%
11%
1%
2%
15%
15%
27%
1%
0%
9%
1%
2%
15%
25%
27%
0.56%
0.03%
9%
0.6%
1%
13.72%
26%
2015 2016 2017 2018
Hetrosexual / Straight 64% 55% 47% 48%
Not disclosed 9% 17% 30% 32.5%
Gay / Lesbian/ Bisexual
Prefer not to say
1%
26%
1%
27%
1%
22%
0.42%
19.08%
2%
17%
3%
17
2015
No Disability
45 - 54
6%
Accord has played a key role in this study and one of the outcomes anticipated is the
provision of a entrepreneurship support framework and recommendations for long-
term unemployed female tenants.
The research follows the lives of 8-10 women, some of whom have a clear vision of
their enterprise and some whom are self-learning, self-reflecting on their journeys
and stories and exploring many enterprising opportunities surrounding them.
Fairness Group Profiling data for Communities & Care & Support
Age
Who we serve