Facebook Guide | Page 8

Link Tracking

It is important to keep track of all the links you are sending out into the Social Media sphere. A good way to keep your links organised are sites like Bit.Ly or Owl.ly. Here we will take a closer look at Bit.Ly but for more link tracking sites drop us a note on our Facebook page and we'll share some others with you.

Bit.Ly is a free tool you can use to shorten links and track where and who is sharing your content. The website is designed so you can simply copy and paste any URL to shorten. Organise your shortened links with Tags and you can also Customise your shortened links. Using link trackers gives you the ability to see what type of content is getting the most clicks, from where (country, social platform etc) and at what times.

Bit.ly

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