“THE INTEREST IN LENSES THAT PROTECT AGAINST HARMFUL
BLUE LIGHT CREATES AN OPPORTUNITY FOR EYECARE PROFESSIONALS
TO EDUCATE THEIR PATIENTS ABOUT THE COMPREHENSIVE INDOOR
AND OUTDOOR HARMFUL BLUE LIGHT FILTERING BENEFITS OF
TRANSITIONS LENSES.”
Indoors, Transitions lenses filter
harmful blue light emitted by artificial
sources such as digital devices and
LED lights. Outdoors, they darken to
help provide even more protection
from harmful blue light, intense glare
and UV rays from the sun.
“The interest in lenses that protect
against harmful blue light creates an
opportunity for eyecare professionals
to educate their patients about the
comprehensive indoor and outdoor
harmful blue light filtering benefits
of Transitions lenses,” says Patience
Cook, director, North America
marketing, Transitions Optical.
“Recharge reduces blue light by about
30 per cent in the HEV light range,”
says Maria Petruccelli, director of brand
marketing, HOYA Vision Care.
“It increases contrast and visual
sharpness, reduces glare and provides a
measure of protection from blue light
risks. It also provides HOYA AR quality
on physical attributes, including adhe-
sion, scratch resistance, longevity
and cleanability.”
Smartphones, tablets, computers and
televisions have become a vital part of
modern lives, whether it's at work,
studying or relaxing with them. How-
ever the downside to being constantly
connected is that research is showing
that device-emitted blue light waves
can also cause eyestrain, headaches
and fatigue.
HOYA’s Recharge lens coating helps
to combat these effects. It provides
effective blue light protection, ensuring
extra comfort in a digital world.
8 EYE FOCUS February Digital 2018
The eye has many natural defenses
against UV rays and blue light but they
deteriorate as we age.
“The eye loses its ability to absorb rays
harmlessly and releases them as free
radicals,” Petruccelli says. “Recharge
adds a new health dimension to the
benefits ascribed to lens coatings.”
Because Recharge helps to protect
against the accumulated potential
harmful effects of blue light, it may be
prescribed for HEV light reduction to
lower the long-term risk of blue light
associated with retinal damage and
cataracts, she says.
Over at Transitions, the company has
made lenses that seamlessly adapt to
the perfect tint, in any light. Their
lenses block 100 per cent of UV rays
and help reduce exposure to blue light
emitted by both the sun and electronic
devices and screens, reducing eye
strain and eye fatigue.
“By offering three product and colour
choices within the Transitions family
of brands, we are able to uniquely appeal
to the different lifestyles and style
preferences of a wide range of patients
and provide all with reduced exposure
to UV and harmful blue light at the
same time.”
All Transitions lenses have always
offered some degree of harmful blue
light protection, with slight differences
in the amount of harmful blue light
each of the lenses filter.
Transitions Signature VII lenses
block at least 20 per cent of the harmful
blue light indoors, while Transitions
XTRActive lenses help block at least
34 per cent of the harmful blue light
indoors and 88 to 95 per cent of harmful
blue light outdoors. There are also
Transitions Vantage lenses, which re-
duce exposure to harmful blue light,
blocking at least 34 per cent indoors
and over 85 per cent outdoors.