Extraordinary Health Magazine Extraordinary Health Vol 22 | Page 8

What it

Means to be
Clean at
by Jeffrey Brams

By Jeffrey Brams

have three boys ages six to ten—
and keeping them clean is an
uphill battle, especially around
bath time.
Lately, my boys have invented what
my wife and I call “the rain shower”—
getting into the shower long enough
for water to hit them before they jump
out and throw on their PJs.
They looked “clean,” but we knew differently.
Building a clean supply chain is similar
in that it can be decieving. Many materials
appear clean, but upon closer inspection,
you learn otherwise.
A truly “clean” product begins with truly clean
ingredients or raw materials. Here are some
lessons I’ve learned on what it takes to build
a raw material supply chain with only the
best—and cleanest—raw materials:

1. Keep People First
All laborers in our supply chain are
treated ethically and paid fair wages.
By keeping people first, we remain
humble, compassionate and focused
for the betterment of humankind.
Because of this, product quality
matters more to our people than profit.

THE WORD “CLEAN” MEANS DIFFERENT
THINGS TO DIFFERENT PEOPLE.
WE THOUGHT WE WOULD BE TRANSPARENT
ABOUT WHAT IT MEANS TO US.