Conference & Meetings World Supplements Morocco Supplement | Page 21
Morocco
CMW spoke to Jalil Madih of Alizes Travel on advice to
meeting planners organising events in Morocco
W
hat does Morocco
offer as a MICE
destination?
Versatility is a key word.
For high-level meetings
Morocco has state-of the
art conference centres,
luxury venues for exclusive
events, outdoor options
for incentives and a good
selection of competitive
accommodation. The
character of each city is
also worth noting, offering a
different backdrop to suit the
type of event.
What advice would you give
to planners?
Use someone on the ground.
Aside from logistics and
contracting, local experts
can organise activities and
itinerary options that planners
might not have considered.
June, July and August are best
avoided for business travellers,
as temperatures get quite
high and if travelling long-haul
and schedules permit, factor
in extra time to explore more
of what Morocco has to offer.
How do you respond to
concerns about security?
Security is a consideration for
many destinations nowadays.
Morocco was recently given
Level 1 status on the recent
US travel advisory system. It’s
an issue taken very seriously
by our authorities, who have
put strong measures in place
across all levels.
What comment do you hear
the most from delegates?
Visitors are amazed by the
diversity of landscapes
and also the way of life.
Morocco offers a totally
different culture, often far
removed from that of many
international visitors. Authentic
is a word we hear often.
How do you see the future
of MICE in Morocco?
Very optimistic about the
sector. We have a unique
product, if we can speak
of culture and a country’s
qualities as a product. Strong
investment in infrastructure,
an increase in fl ight routes
and on-going hotel
developments help reinforce
our MICE offer.
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