Australasia
ICC Sydney Asia Pacific
CEO Roadshow on back
of big results
Winner of TA Scholarship
goes Big Sight in Japan
he inaugural winner
“Tourism Australia recognises the
International Convention Centre Sydney (ICC of the Exhibition and importance of nurturing young talent
Sydney)’s executive team has been travelling in Asia Event Association of in business events. Georgie Chapman-
Pacific for the second annual CEO Asia Roadshow Australasia’s (EEAA) Burgess received a career defining
series.
Richard Geddes Young Achiever experience and we are very pleased
Award, Georgie Chapman-Burgess, to be involved with the scholarship,”
Shanghai, Guangzhou and Singapore, with the ICC was invited to Tokyo for UFI’s Asia- Lion said.
team speaking to business events agents, corporate Pacific Conference in Tokyo’s Big firms, associations and media. Sight venue as part of her prize.
The nine-day roadshow has taken in Tokyo,
CEO of ICC Sydney Geoff Donaghy said the series
Right:
Tourism Australia’s Penny Lion
Chapman-Burgess will also be
on the programme for the EEAA
Conference in June where she will
is the cornerstone of the venue’s strategy to attract The team and John Trevillian, AM, were on the report back to the community about
more exhibitions and events to Australian shores. from judging panel to select the recipient her experience and learnings from
Australia of the scholarship. Tokyo.
He commented: “Over the course of our first tour,
we received resoundingly positive feedback, with attending
clear evidence that our objective to push Sydney to the UFI
the forefront of decision-makers’ minds in Asia is Asia Pacific
working. Conference
“We are delighted to report a continuous increase
in Tokyo.
in Asia-based clients who are bringing their events L-R: Jo-Anne
out of the region to Sydney for the very first time”. Kelleway,
To date, ICC Sydney has delivered more than 30
Georgie
events for Asia-based clients across sectors including Chapman-
professional services, technology, science, health and Burgess,
education. Joyce
And, according to a Deloitte Access Economics
DiMascio,
study, delegates attending events at ICC Sydney Monica
generated A$820m in direct expenditure for the State Armesto,
of New South Wales in its second year of operation, Helen
an increase of A$35m on the A$785m direct Mantellato
contribution in 2017.
International and interstate visitors helped
Bid Fund secures AUD$190m
worth of events for Australia
generate 72% of the total expenditure, resulting
in more than 1.57m overnight stays in Sydney
accommodation and the creation of 5,248 full time
equivalent jobs.
A key component of the NSW Government’s suite
ourism Australia’s agency said, was worth AUD$4.92bn,
of infrastructure projects, ICC Sydney is a A$1.5bn Business Events Bid an increase of 16% on the previous
development which comprises an industry leading Fund Programme (BFP) year.
exhibition centre and major entertainment theatre.
Below:
has helped to double the
“Our $12m Bid Fund
Minister value of business events secured by Programme has helped ensure that
Victor Dominello said the results of the study for Trade, the country over the past three months Australia maintains a competitive
demonstrated the remarkable success of ICC Sydney Tourism and to a new milestone of AUD$187m edge against other international
since its opening in December 2016. Investment (US$133.7m). destinations by offering financial
NSW Minister for Finance, Services and Property,
“The figures speak for themselves – ICC Sydney is
a big win for Sydney, providing visitors with world-
Simon
Birmingham
The BFP has also helped boost
support to new international business
the number of applications received events,” said Minister for Trade,
class events, and boosting the economy and creating from the Australian business events Tourism and Investment Simon
jobs. industry, which have now reached 79 Birmingham.
“The venue has also enriched Darling Harbour
and put Sydney on the map as Australia’s number
since the fund’s launch.
Total expenditure by international
“Every dollar invested in securing
events through the fund has generated
one destination for events and exhibitions,” Minister business events visitors in the year an additional $19 for our country’s
Dominello said. ending September 2018, the national economy.”
w w w.exhibitionworld.co.uk
Issue 2 2019
29