My Working Life
Our next step is to launch our international
events later this year in both New York and
Amsterdam. We are also launching our
Connect event in September, which will cover
tech, creative and media sectors.
I grew up in Colchester, Essex. As they say, you
can take the girl out of Essex, but not the Essex
out of the girl!
I’m the eldest of three girls and perhaps the
most sensible. Being the eldest naturally made
me a leader (especially as there’s eight years
between me and my youngest sibling).
My dad enjoyed getting all of us involved
in playing semi-professional football from
a young age, and even though I don’t play
it anymore I’m still very much an avid
Manchester United fan. Emma
Robson
I worked hard at school and was quite
academic, but always knew how to push
the boundaries – especially in my teenage
years! I always had a keen interest in English
Literature and anything media related. The head of events at
Ingenuity on launching
events, women in the
industry and being an
avid Man U fan
I spent last Christmas and New Year with
friends in China and the Philippines – it was an
amazing trip and has left me wanting to see so
much more of that part of the world.
Women working in events has always been
lacking. As a senior woman in the sector I’ve
made it a focus to encourage diversity within
our team.
This year we’re launching our events in
different markets, which is an exciting
challenge. It’s meant we’ve had to observe how
different markets approach events. EN
My first job was a Saturday job at a local café,
I also started working as a receptionist at
LA Fitness before finding myself as editorial
assistant at Figaro Digital.
I’d often see cast members from EastEnders
at the café, which at the time I thought was
pretty impressive.
At Figaro Digital I was in charge of
electronically distributing their weekly
newsletter, which went to 60,000 people.
When a new email template was put in place, I
thought the personalisation element had been
set automatically…let’s just say I ended up
sending 60,000 emails addressed as ‘Hi Paul’.
I started at Figaro Digital in 2008, helping to
launch a digital marketing magazine. However,
I soon realised writing wasn’t my expertise –
so with the support of my CEO I helped launch
a series of digital marketing events when I was
only 22.
I joined Ingenuity in the summer of 2015 as
a senior events manager working alongside
three others in the events team. I came on
board to help grow Ingenuity’s new business
events where agencies and brands are matched
through one-on-one chemistry sessions. As a
team we have now doubled in size and sit at
eight strong.
May — 19