Exhibition News January 2018 - Page 5

CONTENTS JANUARY IN THIS ISSuE ▶ NEWS 10 TOP NEWS STORIES 12 THE DEALMAKER 15 AGENDA 37 The industry looks ahead to what might change in exhibitions in 2018 ▶ FEaturES 17 MY WORKING LIFE 18 RuTH cARTER The MD of Telegraph Events on the visitor experience, her passion for events and the future of the business Lorraine Thorne of Royal Horticultural Halls on entering the industry and the flexibility of the venue 25 PROuD ExPERIENcES EN talks to Reed Exhibitions about the launch of its new LGBTQ+ travel show 28 THE VISITOR ExPERIENcE The lastest EN Roundtable looks at how organisers can improve on the attendee journey THE FAcE OF EVENTS Panos Moutafis, co-founder and CEO of Zenus, on the role facial recognition could play in exhibitions 32 WHAT IS YOuR SHOW WORTH? Steve Monnington looks at the factors that affect the value of your business ahead of a potential sale ▶ COLuMNIStS 39 SALES TALK Simon Naudi, CEO of Answers Training, on the four basic buyer groups 43 SPEcIAL OPS 54 GALLERY One Day at Christmas, Christmas with ICC Wales, the ESSA Snow Ball and more Emma Cartmell of CHS Group, says organisers should see a lack of venues as an opportunity, not an issue 45 PEOPLE MANAGEMENT Mike Piddock, CEO of Glisser, looks to the future of company culture 26 GROWING THE bRAND The marketing manager for PPD Live on rebranding and expanding the show ▶ LIFEStyLE 52 PEOPLE MOVES 54 GALLERY 58 LAST WORD WITH bREDA cRuIcKSHANK exhibitionnews.co.uk | January 2018 5