About
CUSTO BARCELONA
Custo was born in the Catalan capital Barcelona in the eighties , when the brothers Custo and David Dalmau opened their first clothing store . It started with men - mostly T-shirts - and later on they also introduced fashion for women . The main source of inspiration for the Catalan duo ? The colourful clothes worn by surfers in California .
The brand Custo Barcelona was set up in 1996 and conquered the catwalk of New York in 1997 . The brand went big with alternative , funky prints and the combination of different fabrics and bright colours , with the emphasis on creativity and individuality . Thus corduroy combined with lace , crochet sleeves and asymmetrical design have always been very common for Custo brothers . A formula that has been working well for years in Spain and even became so popular that the fashion world invented a new term for it : Customania .
Custo and David Dalmau didn ’ t stick to wild designs and patterns for T-shirts : their trademark was expanded to dresses , jackets , hooded sweatshirts , coats , skirts and the Custo PURE Collection of denim , scarves , shoes and even bikinis .
Custo Barcelona also proved to be popular worldwide : celebrities like Claudia Schiffer , the Backstreet Boys . Penelope Cruz and Julia Roberts were spotted in the distinctive jerseys . Even Barbie appeared in Custo on her fortieth birthday . Also , television series like Friends , Dharma and Greg , Suddenly Susan , and television channels like MTV , showed Custo more than once .
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