European Policy Analysis Volume 2, Number 1, Spring 2016 | Page 46

Second Tier, Second Thoughts interest rates, etc., see before) can be seen as an external force that set in motion the discussions about private pensions. The debate on the regulation of capital markets as well as that on the sustainability of private pension products in times of low interest rates has increased the attention to the issue of how the market of private pension plans could be liberalized throughout Europe. Second, and more importantly, the theoretical framework suggests that we are currently in the midst of the fascinating period of the policy process in which different actors try to politicize or depoliticize the issue, in which they try to advance a certain framing of the problem and in which certain policy solutions are put forward, discussed, dismissed, and reinserted to the debate. In our case at hand, for the regulation of a pan-European market for private pensions, the European Commission has asked EIOPA to manage these discussions by inviting the stakeholders to give their views about the plans. While the behavior of the European Commission itself can be seen as a form of strategically depoliticizing the issue by creating a new agency (and delegating “away” the policy problem), the structured process of inviting comments allows us to clearly see the positions of the different stakeholders and their attempts to frame the issue in the most suitable way. Furthermore, using the insights from the last section, our theoretical expectations about the main cleavages between the stakeholders can be refined. Providers of private pension plans will probably weigh their opportunity to gain market shares and profitability from a pan-European capital-based pension product against the risk of losing out to new competitors in a much more integrated market. The result of this calculus should vary according to the type of provider (e.g., insurers versus pension funds), according to the size of providers and last but by no means least according to the degree of specificity of their business model (i.e., how attuned they are to certain national pillar arrangement of pension policy and the respective habits of customers). Speaking of customers, the most important distinction between them ought to concern their attitude toward the trade-off between the safety of and returns on their accumulating capital. (Surprisingly often, self-appointed consumer advocates claim that there is a single optimal preference in this regard instead of a legitimate width of personal approaches.) Political stakeholders10 can, on the one hand, be expected to broker between providers’ and customers’ interest in their respective member states and to focus on common ground between these, which again points to the degree of fit between the current national pillar arrangement and a prospective panEuropean complement. On the other hand, their intrinsic interests in tax revenue and their normative attachment to specific policies will quite probably come into play. The positions taken by the stakeholders in putting forward a certain understanding of the problem at stake and the roles played by EIOPA and the 10 It is noteworthy that Ministries responding to the call for advice exclusively come from smaller member states. Apparently, bigger ones rely on different, more direct channels of influence. 46