European Policy Analysis Volume 2, Number 1, Spring 2016 | Page 172

Integrative Political Strategies—Conceptualizing and Analyzing a New Type of Policy Field More recently, policy-oriented observers have come to regard IPS as representing more than “just” policy instruments. For example, Rayner and Howlett highlight two functions. Aside from setting and pursuing “substantive policy objectives,” they regard IPS as means of policy design, that is, “attempt[s] to create or reconstruct a policy domain with coherent policy goals and a consistent set of policy instruments that support each other in the achievement of the goals” (Howlett and Rayner 2007; Rayner and Howlett 2009b). A second perspective that has dominated empirical research on IPS falls under the category of “strategic management” (Steurer 2007; Steurer and Martinuzzi 2005). Drawing on models from management studies and the literature on new public management, the management perspective broadens the policy view in a process-oriented direction (see Tils 2007). It focuses on management cycles and highlights functions, such as the monitoring, controlling, and revision of governmental activities. Following the strategic management perspective, IPS are an expression of strategic public management and, thus, pave the middle way between failed policy-planning approaches and incrementalism (Steurer 2007). Following a different interpretation, IPS can be regarded as manifestations of reflexive governance (Meadowcroft 2007). This interpretation emphasizes the democratic and participatory dimension of IPS, specifically the inclusion of stakeholders and citizens in governmental policymaking. According to his view, IPS are expected to facilitate learning processes directed at reflecting on and transforming established governance routines. Most recently, Casado-Asensio and Steurer (2014) seem to combine various perspectives when they emphasize three basic functions of IPS. First, their policy function consists of setting goals and defining measures to address complex problems. Second, their management and governance function refers to improving governing processes by enhancing vertical and horizontal policy integration, as well as learning through a cyclical governing process that involves monitoring and reporting. Finally, their communication or capacity function relates to raising public and media awareness of the issues addressed in these strategies. Taken together, these functions render IPS as meta-governance activities, in other words, “comprehensive governing processes” that “aim to achieve policy objectives more effectively by providing direction, structure, and control with regard to governance modes (e.g., hierarchy, networks, market), policy instruments and actors” (Casado-Asensio and Steurer 2014, 441). Concerning these ideal–typical functions, the empirical performance of IPS is regularly assessed as weak or almost nonexistent. Integrative strategies do not meet the functional expectations regarding policy, governance, and capacity building (Casado-Asensio and Steurer 2014; Nordbeck and Steurer 2015) or other sets of success criteria (Meadowcroft 2007; Steurer and Martinuzzi 2005). Overall, “[they] have proved to be comparatively weak administrative routines (or informational policy instruments) and preoccupied with low-key communication rather than high-profile policy coordination. Consequently, they are usually not capable of implementing the policies necessary to meet the targets they specify” (Casado-Asensio and Steurer 2014, 459). 172