European Gaming Lawyer magazine Autumn 2016 | Page 27

New iGaming Business report SOCIAL GAMING AND BETTING REPORT 2016 The Social Gaming and Betting report examines the evolution of the social gaming/casino vertical while at the same time assessing how the sports betting sector has moved on from its first unsuccessful forays into social media. The report addresses the following: • A review of market leaders: • Why social sports betting on Facebook never achieved traction, and why casino was successful. • The emergence of bet/tip sharing sites/apps • A review of new products in the space • Key social media platforms and how they used for marketing • Sports betting in a social context • DFS: An examination of its explosion in North America and whether it can succeed in regulated markets. • Is DFS a popular social product? Does it compete with sports bettors or compliment that activity? • The outlook for social gaming and betting. For more information visit www.iGamingBusiness.com