Plejmo introduces EST
Plejmo the largest local streaming platform for movies in the Nordic region , is extending its offering with the launch of Plejmo Unlimited Access - a premium service that allows movie lovers to access titles prior to both TVoD and SVoD release .
Plejmo , which was acquired by cloud-based live TV service Magine in 2015 , has built on its existing deals with studios such as Paramount , NBC Universal ,
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Fox and SF , adding Electronic Sell Through ( EST ) rights . This allows for more than 2,000 movies to be available on demand , with new titles becoming available shortly after cinema release . Plejmo has the largest EST catalogue available in Sweden , and all registered users will be able to stream and download these movies before they become |
available on other streaming subscription services .
“ In acquiring Plejmo , we took on a great team specialised in TVoD , who we believe can support a successful integration of ondemand content with Magine ’ s existing live TV offering ,” explained Ambuj Goyal , CEO of Magine ( left ). “ The introduction of Plejmo Unlimited Access
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is the next step in the journey to creating the very best experience for our viewers long term .”
“ Plejmo Unlimited Access is an exciting new feature , and we are delighted that our users can now watch even more of the films they love where , when and how they want to , for a longer period of time and at a much lower cost ,” added Ulrika Viklund , CEO of Plejmo . “ By offering 48 hour rentals as well as Unlimited Access , we hope to give viewers maximum flexibility with the very best content .”
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10 EUROMEDIA |