Essential Install | Flatscreen TVs & Monitors
Sony offers the
new A1 OLED
Loewe’s clever
and unique
customisable Home
Screen makes
control simple
Sony’s latest offering into the sector, also available
through Invision UK, is the Bravia FWD-A1, also an OLED
product. It produces very good contrast on an OLED 4K
HDR TV with 8 million self-emitting pixels. Sounds and
vision combine in an innovative way on this set as, the
audio comes direct from the screen itself acting as the
main driver. Sony adds that the pictures are amazingly
real with the deepest blacks, providing detailed shadow
expression and vibrant colour, to go with the audio, tying
the viewer very close to both.
Invision says Sony’s professional range offers a
combination of excellent picture quality with great
professional features. New to the range is the A1 OLED.
With over 8 million self-illuminating pixels, the OLED
series brings a signifi cantly enriched visual experience
with high-quality black levels, lifelike colour, dynamic
contrast, blur-less image and a wide viewing angle.
Mike Somerset, marketing manager for Sony TV says,
“The sleek design of the A1 allows the TV to be placed
anywhere in the home without diminishing the look of the
home, and with its stand-less design the consumer can
focus just on the screen, so whether you use a
wall bracket or set it on a desk, the minimalist
glass screen is the focal point. A cover at the
back of the screen keeps cables tidy and
hidden for easy cable management.”
“You can use an IR blaster with your TV to
control other devices in your home with your
Sony remote, so there’s no need for hundreds
of remotes, or use voice to search for content
through the remote to eradicate the hassle
of time-consuming text entry,” he continues.
“The remote uses the power of Google
search through Android TV so consumers can
say “romantic comedies” and receive a list of content
suggestions across different services.”
Distributor AWE, another key Sony distributor, is also
a big fan of the A1 series and its vibrating screen tech,
Acoustic Surface technology, designed to unite sound
and vision like never before.
The upcoming Autumn AWE Smart Home Expo
provides a fantastic opportunity to see its available
screens up close. Leading the screen display will be the
impressive 100in Sony ZD9 4K HDR TV. The ZD9 provides
picture quality alongside design, whilst delivering on
size. The ZD9 will be complemented by the Sony A1
OLED.
Elsewhere in the newly refurbished show apartment,
visitors will see the Panasonic EZ1002 Master OLED
TV and the Samsung QLED screens. Bound to attract
attention is the LG 65in SIGNATURE OLED TV W, known as
The Wallpaper Screen, which is distributed by AWE as well
as Invision.
Loewe will be showing its bild 5 OLED screen at
the expo which is fully controllable, 4K HDR, has a
customisable homepage and a uniquely modular design.
The OLED screen produces a picture that looks just as
luxurious as the TV itself.
2017 has been a busy year for the premium German
TV brand. Three new TV ranges have been launched, the
fl agship bild 9, modular bild 5 and entry level bild 3. All
ranges feature the very latest OLED technology, Loewe’s
proprietary software platform including IP control, and
a fresh design direction orchestrated by Loewe’s new
creative director Bodo Sperlein.
Since being taken over by specialist engineering VC
outfi t Stargate Capital in 2014, the objections that had
stopped many installers specifying the brand have been
resolved. Loewe TVs have always been a fi rm favourite
with interior designers and now reliability, the availability
of certifi ed IP drivers for leading control brands, and some
neat software features are seeing the brand’s revival in the
custom install sector.
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INvIsIoN Are soNy’s AuthorIsed CedIA dIstrIbutIoN PArtNer | 01359 270280 | www.InvisionuK.com
46 | October 2017