Future Tech Trends | New Media Art
Barco Residential and NIIO have been pushing New Media Art as an opportunity for the custom install industry
One Small Step For Barco , One Giant Leap For The CI Industry
As an industry , the CI sector is only scratching the surface with custom installations in high-end homes , which have the potential to go far beyond home theatre and automation . In this piece , Alice Gustafson takes a closer look at the salubrious architecture and art sectors that are well within the CI industry ’ s grasp as tangible sources of revenue . Home theatre projector heavyweight , Barco Residential lifts the lid on its new offering for the CI industry and its implications for the wider market , while CEDIA CEO Vin Bruno and top UK integration companies , Cornflake , Ideaworks and Philharmonic AV weigh in on the issue .
Barco Residential has been making a real push towards unlocking the potential the architectural and homebuilder markets hold for a number of years , and is currently working closely with CEDIA and NIIO ( a leading distribution platform for high quality media art ) in order to educate the market on New Media Art .
“ CEDIA members are uniquely positioned to deliver technology solutions to the architectural , art and homebuilder markets ,” states Vin . “ Homeowners demand technology in their living spaces and the perception that technology will disrupt design is an old mindset that is being abandoned . CEDIA has worked diligently to forge relationships with our industry partner markets . We saw wonderful success hosting the CEDIA Smart Home Pavilion at Design and Construction
Week 2017 , which is the co-location of the International Builders ’ Show ( IBS ) and the National Kitchen and Bath Industry Show ( KBIS ). Continuing to form collaborative relationships with our industry partners will not only help our industry grow , but will also ensure that our homeowner clients have the best possible experience with the technology in their home .”
Vin acknowledges that the emerging ‘ new media art ’ market is yet another opportunity for CEDIA members to diversify their offerings . “ There is a demand and CEDIA members have the skillset to bring the vision of the artist to life ,” he nods . “ Just like some home technology professionals specialise in home theatres , I believe we will have home technology professionals who will specialise in the digital art segment .”
12 | March 2017 10th-11th May 2017 , Sandown Park , Surrey . Sponsored by