engage magazine issue 001 spring \'06 - Page 52

52 ADVERTORIAL Greenwich University Creative Industries training opportunities at the University of Greenwich Creative Commerce The 9 Essential Steps to a Successful Creative Enterprise Creative Commerce is an evening course for new entrants into the Creative Industries in the Media Arts - this includes: • • • • Publishing, Interactive and Graphic Design Audio-visual (sound, music, games, film and video) Performing Arts and Theatre Visual Arts Entrepreneurial Upstarts at Greenwich veryone seems to agree that the creative industries are a key sector of the economy. NESTA’s recent report finds the creative industries currently accounting for around 8% of the UK Economy. Everyone also seems to agree that the Creative Industries need support to stimulate and sustain growth. But what is the best way of offering business support to the creative sector? This has proved a tricky question. Not only are the creative industries made up of very diverse sectors, but creative companies don’t necessarily benefit from generic business advice. Led by industry professionals and entrepreneurs, Creative Commerce sessions have focused on a wide range of topics: innovation, business planning, finance, intellectual property, developing clients, managing projects, fundraising, taxes, and brand-development. More than this, the course establishes links across different sectors, bringing together design, visual arts, media and performance, under the umbrella of media arts. This diversity is one of its most important principles. E Creative Commerce is the brainchild of two lecturers in the Department of Creative, Critical and Communication Studies, Ros Davies and Gauti Sigthorsson. “The combination of complementarity and interdisciplinarity is at the heart of Creative Commerce” says Ros, “as it is for our undergraduate programme” (BA Hons Creative Industries). Upstart recently worked with the University’s Dept. of Creative, Critical and Communication studies Media Arts Research group, and production company, Greenwich Films, to run a series of workshops for practitioners in the audiovisual sector. The workshop on exhibition and distribution included a case study of the comedy feature Confetti, led by the film’s director Debbie Isitt. “We are experimenting with what a university can do in such a creative area of London,” says Gauti. “Upstart is about supporting new creative entrepreneurs, and enabling them to support each other, so that they can create many more opportunities for themselves.” Information on Upstart events and future courses can be found at: www.gre.ac.uk/upstart We want to help you gain the right skills and experiences to take advantage of this fast growing, high profile, entrepreneurial industry. The course objectives are: • To develop entrepreneurial knowledge and skills • To help you generate and implement innovative approaches to creative business • To build and manage networks and relationships with other creative entrepreneurs • To help you formulate and present an original and innovative business idea and/or proposal Where: Maritime Greenwich Campus, Park Row SE10 9LS When: Recruiting now for January 2007 Level: Postgraduate - either in experience or qualifications Hours of study: one evening a week Bursaries may be available Creative Commerce is part of the Upstart programme, an initiative of the School of Humanities at the University of Greenwich. BA Hons Creative Industries Are you a budding creative entrepreneur? Do you want to explore and develop your skills in a range of creative practice options? Do you want to find out what opportunities there are for you to employ your creative talents in the contemporary creative industries? If your answer is yes to any of these questions then the BA Hons Creative Industries may be what you’re looking for. The programme offers students an inter-disciplinary foundation in creative practice and business skills and aims to provide a balance between multiskilling and specialisation. Students will gain an understanding of the structures and practices of the contemporary creative industries and the ways that creativity can be employed within them. As a student on the Creative Industries programme you will have the opportunity to tailor your programme of study to follow your own particular interests, as well as perhaps explore new ones that you didn’t even know you had. Where: Maritime Greenwich Campus, Park Row SE10 9LS When: Recruiting now for September 2006 Level: Undergraduate Hours of study: full-time or part-time For more information go to www.gre.ac.uk/creativeindustries engage SPRING ISSUE 2006