Emerging Markets Business Summer 2016 | Page 18

WELCOME TO OUR WORLD THE GLOBAL OF HUMANITY For every point on Earth, Radical Cartography’s Bill Rankin has calculated the percent of all humans that reside on the half of the globe centered on that particular point. Put another way— his statistics represent how many people live within a radius of approximately 10,000 km. On land, the values range from a high of 92.9 percent—an area that Rankin terms the Human Hemisphere—to a low of 8.1 percent on the Antipodes Islands off the coast of New Zealand. Interestingly, a large proportion of Europe is above 92 percent, while almost the whole of Eurasia is above 80 percent. Map created by Bill Ranking, Radical Cartography. Data sourced from GRUMP, the Global Rural-Urban Mapping Project. Calculations done with ArcGIS. 16  Emerging Markets Business  Summer 2016 • Issue No. 1