Smart Automotive
Smart Automotive Telematics
Road to Intelligent
Transportation in India
Ashish Gulati | Country Head
Telit India
The next big thing after consumer electronics, computers, and mobile
phones is the “Internet of Things” (IoT) which connects all of them in a
homogenous way so that they can talk to each other.
An important component of IoT is
Vehicle Telematics, an IoT application, an
ecosystem in which real-time information
and data available in vehicles is brought
together seamlessly to provide rich and
rewarding experiences to customers and
businesses. Vehicle telematics has already
evolved from “plain vanilla” location data
for vehicle tracking or navigational
applications to enterprise applications
that harness data and analytics. Telematics
services are enabling new driving
experiences delivered through continuous
connectivity. Services include a variety of
entertainment, traffic and navigation
services as well as car maintenance and
safety features. All these services together
add up to what is also called the
“Connected Car”.With the increasingly
connected lifestyle of today’s consumer,
drive time is one of the few places or
times when the vehicle owner experiences
limited access to connected assets. While
some of us may reminisce fondly about a
less connected lifestyle, the bulk of drivers
have come to expect a robust connected
experience anywhere and everywhere –
and automakers are responding to these
changes.
Real time access to data in the vehicle
by definition promises an enhanced
driving experience. As a result,
automakers are pushing for more and
more connectivity both within the vehicle
itself to deliver enhanced “pilot” data to
the driver, as well as connectivity to the
Internet for traffic and infotainment.
Smart modules now address automakers’
growing demand for high-speed mobile
data connectivity to support applications
like advan ced diagnostics, infotainment
and remote software updates. These
modules have the ability to run complex
applications without an external processor
ELE Times | 32 | November, 2016
making it an ideal solution for the car
makers to optimize cost and simplify
manufacturing. Applications closely
related to the data connection like hackdetection and prevention, dead-reckoning
navigation, and software revision control
and re-flashing for the ECU and other
onboard electronic control units can all be
developed or ported to run in these
modules.
Automakers that fully embrace
telematics will be able to streamline
operations, improve product quality and
strengthen the customer connection to
their brand – converting one-time product
sales into long-term service oriented
relationships. This is the road ahead to
greater profitability and competitive
advantage for manufacturers, OEMs and
other stakeholders in the massive global
automotive ecosystem.