eGaming Review January 2014 - Page 49

WILLIAM HILL GOES GLOBAL William Hill acquired the Australian and Spanish businesses of Sportingbet and bought out its online JV partner Playtech WHAT HAPPENED? It was a busy year for William Hill from an investment and M&A perspective as it clinched a number of significant deals over the 12-month period. However, two moves in particular have stood the operator in good stead for the future – the buyout of Playtech’s JV stake and its acquisition of Sportingbet. In March, Hills paid an estimated £424m for Playtech’s 29% stake in its online joint venture, giving it 100% control of its online business. The deal has allowed the operator to invest at its own pace and have more control of how it wants to take the business forward, which seems to have been w