Optical Prism September 2020 | Page 3

THE MAGAZINE FOR EYECARE PROFESSIONALS September 2020 | Digital Magazine CONTENTS EYE FOCUS | COVER STORY ON THE COVER 18 ECO-FRIENDLY SPECS By David Goldberg 22 THE PURR-FECT LOOK By Denis Langlois FEATURES 14 NAVIGATING A PANDEMIC By David Goldberg 26 VIEWING SALES FROM A DIFFERENT LENS By Trudi Charest of Marketing4ECPs DEPARTMENTS 4 ANNOUNCEMENT PUBLISHER Robert May 416-432-8473 [email protected] ASSOCIATE PUBLISHER Mary Lu May 416-233-0779 [email protected] EDITOR Denis Langlois 519-379-1380 [email protected] ASSISTANT EDITOR David Goldberg 416-254-7151 [email protected] 6 VISION & VOICE 8 PREVIEW 29 GLIMPSES 32 FRAMED: AN ‘OFF THE WALL’ EXPERIENCE By Denis Langlois NEWS 24 BOLLÉ LAUNCHES FIRST-EVER AR SUNGLASSES the PURR- FECT LOOK Eco-Friendly Specs EXPERIENCE FOR SMARTPHONES Issue NO:18 www.opticalprism.ca Cover image: Levi’s LV 1000 in blue ruthenium and white and Levi’s LV 1005 in transparent pink by Safilo. IN OUR NEXT ISSUE OF OPTICAL PRISM > Luxury eyewear > Entrancing neon ART DIRECTOR Suzanne Lacorte 416-999-4757 [email protected] ADVERTISING: Tel: 416-233-0779 Fax: 416-233-1746 E-mail: [email protected] Website: www.opticalprism.ca Responsibility: Nusand is not responsible for the opinions or statements of its editors or contributors. All rights reserved. Reproduction of any article, photograph or artwork is strictly prohibited. OPTICAL PRISM 225 The East Mall, Suite 1113, Toronto, Ontario, Canada M9B 0A9. Fax: 416-233-1746 [email protected] Find us online at www.opticalprism.ca EYE FOCUS | September Digital 2020 3