EDQ Quarterly Newsletter Summer 2014 | Page 13

  Just a few of the organizations that would have chosen another venue without the Classic Center Expansion. 1,500 a endees  3,500 a endees  5,000 a endees  3,500 a endees  20,000 a endees  5,000 a endees  This conference was hosted in Macon for the past  30 years and has chosen to move to Athens.  3,000 a endees  2,800 a endees  200 a endees  750 a endees  Athens Convention & Visitors Bureau Sales Report   Future Bookings Future Room Nights Attendees Estimated Economic Impact March 2014 9  10,314  3,925  $2,602,250  April 2014 3  1,645  2,406  $890,774  May 2014 5  1,780  4,360  $1,206,656  Total for Quarter 17  13,739  10,691  $4,699,680  YTD 36  24,237  25,237  $18,206,969  Future Bookings are confirmed events under contract with a venue and/or hotels. Future Room Nights are the number of rooms secured on behalf of the event with rate commitments and group contracts. Attendees is the estimated number of people to attend the contracted events. Economic Impact is estimated using the following formulas from Destination Marketing Association International (DMAI)- estimated spending per day per attendee is $214.64 for conventions, $297.11 for conventions with trade shows and $150.27 for a sporting event. 13 13 Summer 2014 13