Editéur Plus Editéur Plus - The Seventeeth Issue | Page 50

50
EDITÉUR PLUS
Motivated by people, interesting stories, beautiful lighting and situations she is now a full time
photographer. Lucia explains that she loves the mobility of her profession and business and
how it provides with a constant of new experiences, good or bad, that keeps her on the go.
Storytelling is something Lucia loves to capture and finds that glorifying people who challenge
set ideas and lifestyles as important. In a recent shoot she captured 21 century Pin up girls in
the urban setting of Cape Town. The series shows the contrasting of modern environments
with their vintage appearances. She regards this project as one that pushed her creatively
and ended up submitting the series for the international Adobe Awards for which she had the
honor of being the first and only African finalist. Lucia appreciates the support in her life and
acknowledges that her boyfriend ,whom she met early in her studies, is a huge contributor to
her growing creatively. Him being a Creative Director and understanding the pressures , when
she started out as a photography she explains she used his equipment to experiment with. The
couple went on 2 awards for a student project he had asked Lucia to collaborate on. “I always
seem to analyse the possibility of something making a beautiful image,” she tells and encourag-
es Young photographers to keep experimenting. Lucia she’s self motivation as the biggest les-
son that one should learn and consoles that creatives do get exploited and that they should be
weary of it. Lucia is proof of the development of great creatives in South Africa and talks about
the times she draws inspiration from local photographers such as Travys Owen, Paul Samuels
and Trevor Stuurman, all greats in the industry. She sees every experience as unique and beau-
tiful on its own. With tribute to that her favorite shot of the month is part of a easy street style
project she started in Cape Town, the project allows her to network with other cool creatives
and keep up the inspiration. The great color combination of the shot and and the fresh lighting
shot in Cape Town CBD provides for an living feeling and aesthetic created.
EDITÉUR PLUS / THE SEVENTEENTH ISSUE