Workforce Readiness | Page 5

Phish • ing /fiSHiNG/ noun 1. The practice of sending fraudulent emails, purportedly from reputable companies, in order to get people to reveal sensitive or protected data, such as passwords, credit card numbers, or healthcare data. Phishing has frightening implications for all of us—for our bank accounts, our credit worthiness, and our most private information—our healthcare data. But recent events have made it clear that phishing has some particularly severe consequences for healthcare organizations. So how do we prepare ourselves to defend against phishing attacks? More importantly, given that employees, including physicians, are the frontline in our defense against these kinds of attacks, how do we train employees to recognize and avoid the threats? H ealthStream interviewed Steven Conrad, Managing Director of MediaPro, to learn more about how healthcare organizations can defend against this type of cyberattack. Conrad has experience in improving organizational performance through effective learning solutions and has also worked at the strategic level with many organizations to determine how technology can be leveraged to improve human performance and protect organizations from cyberattacks. Understanding Phishing MediaPro was an early advocate of using online learning to address phishing and ransomware problems. They saw a need to train and to change human behavior, and recognized online learning as a great way to do that. The company started offering data protection courseware when companies began asking for this type of content. Today, they are recognized as a leader in data protection learning and have developed custom educational content with a focus on changing behavior versus simply imparting knowledge. People are what makes organizations so vulnerable to phishing. Conrad explains, “By nature, people are helpful so they may not recognize phishing emails for what they are. The majority of IS professionals, some 66%, acknowledge that humans are the weakest link in the line of defense against these kinds of attacks.” The first step in a defense against phishing is to understand its various forms. Conrad defines phishing as the practice of sending fraudulent emails, purportedly from reputable companies or individuals, in order to get people to reveal sensitive or protected data. Conrad shares that 70% of all data breaches can be traced back to a human. In today’s society the easiest way to get to a human is by email. There is a lot of good data protection technology in the market today—everything from firewalls to anti-virus protection. According to Conrad, “These HealthStream.com/contact • 800.521.0574 • Ran • som • ware /ˈrans mˌwer/ noun 1. A type of malicious software designed to block access to a computer system until a sum of money is paid. 5