Discover Stanly 2017-2018 - Page 32

Local Business Michael Snyder describes production at Chroma Provisions to local educators on June 20, 2017. Chroma Provisions is reviving former textile mill space By Toby Thorpe Contributing Writer M ichael Snyder grew up in a textile family, and for a number of years was involved in the sales side of the operation at E.J. Snyder, Inc. in Albemarle. But since opening Chroma Provisions in a section of Norwood’s former Collins and Aikman plant a year ago, his focus has shifted from sales to production. Chroma, under the management of Snyder and partner Rodney Foreman, specializes in dye-sublimation at the Collins Avenue facility just off U.S. Highway 52 in Norwood. Sublimation, which applies an image using ink, heat and pressure, is commonly used with sports apparel, but also can be performed on other materials as well. “We do sublimation work on all things polyester,” said Snyder in a recent presentation to local educators, “however, 32 Discover Stanly | 2017 polyester can also be applied as a laminate. So not only can we sublimate to things commonly associated with polyester, but we can also sublimate to glass; we can sublimate to wood.” Chroma’s main focus is twofold, according to Snyder. “We do a lot of point-of-sale presentation — printing, cutting and sewing — for companies, particularly those in the mattress industry.” he said. “Also we produce quite a bit of custom sportswear for athletic teams. Polyester lends itself well to sportswear and sublimation lends itself well to customization.” Snyder described the two types of sublimation processes available to apparel customers.