Dental Sleep Medicine Insider September 2015 | Page 10

“My DS3 is like a personal assistant making sure I don’t forget anything...” ensuring I dot my “i’s” and cross my “t’s.” The support of DS3 has also been vital. Their aid in everything from device selection to their online webinars has played a crucial role in shrinking the knowledge gap. The last thing that I would say is a must have, also perhaps unique, is a good marketing plan. Whether one plans to get new patients through screening current patients, networking with physicians, or advertising – a game plan is essential, and committing to that game plan is how one will grow their DSM practice. INTERVIEWED BY Staci Giuffrida DS3 Member Support Specialist [email protected] 877.95.SNORE gan practicing DSM directly out of dental what prompted you to make that decision. mediatelyStaci: found passion for treatment ManyaDDS seem to bethe seeking a DSM practice in a box. What 13 whichadvice is exclusively dedicated to Dental do you have for them? designed to treat OSA and snoring and used Dr. Stock: would be the same advice that I received ities of OSA. He isMya advice national level physique when I was just starting. Either be “all in” DSM or “out.” By “all in” I mean committed to integrating DSM into the practice, to climbing sing DS3 was paramount. Learning is an on-gothe learning curve, and committed to offering your patients the ess, but I figured the more I could learn from highest level of DSM care. Dabbling in DSM is a sure way to make ather than mistakes, the better. DS3 not only mistakes, get frustrated, and give-up before the rewards are seen the practice management that I needed but also on the other end. ort and education to help kick me off the ground. ot to say Staci: starting wasrecently without obstacles. I endeavor further You've begun workingSince on a new en know demonstrating what a deductible was before starting, your entrepreneurial spirit. re some significant challenges especially when it Dr. Stock: billing. With DSM my goal always: medical insurance Again, DS3,ishas been“Get a the best results possible, minimize/eliminate side effects, and treat the patient to here. theare highest level care possible.” hat 3 things must haves for your DSM practice? This overarching goal led me to ask several other questions: k: The first thing may sound a