DCN June 2017 | Page 16

big data & IoT THE CHALLENGE AHEAD Simon Bearne, commercial director at Next Generation Data, explains why IoT fuelled Big Data demands HPC ready data centres. H aving the right data at your fingertips whenever, wherever and however you want it for empowering razor sharp decision making. This is the Big Data/ IoT age, where mountains of data collected from anyone and anything are rapidly analysed and transformed into actionable real time information.  16 | June 2017 This helps retailers, for example, to monitor customer web clicks to identify buying trends; insurance firms to conduct complex risk management calculations; utilities to more precisely capture industrial and household energy usage to forecast supply and predict outages; meteorologists to more accurately forecast storms and issue alerts; oil and gas companies to make more efficient and safer drilling decisions. The list goes on and serves to highlight the importance and pivotal role of modern, highly connected fit for purpose data centres. Just like the cloud, Big Data and the Internet of Things (IoT) ultimately require physical elements to sustain them…