DCN July 2017 - Page 36

legacy technology Businesses are now committing to digital strategies to enable a more engaging and positive customer journey. Leave the Legacy Digital projects are becoming ever more prevalent and businesses can’t afford for their network to crumble under the pressure. Russell Crampin, UK managing director at Axians UK, discusses how organisations can beat their digital transformation woes. N ew research found 42 per cent of network managers believe that their organisation’s network doesn’t fully meet the needs of the business. This is despite 76 per cent agreeing that the CIO has 100 per cent visibility of the network. With businesses starting to prioritise digital transformation projects, the network changes necessary to sustain secure and agile businesses are being missed. A prime example of this is fashion retailer Jaeger; it recently went into administration part way through a digital transformation project, and our survey found that 49 per cent believe that networks problems 36 | July 2017 are down to legacy technology still holding back the organisation. The question is how to progress despite, and even because of, legacy technology. Doing nothing is not an option, but modernisation takes time and money, and as demonstrated by Jaeger, can be risky. Customer is king Legacy technology could even have an effect on customer experience – which is crucial to long term business success today. 44 per cent of network managers cite customer complaints about slow application performance happening at least once a week. Major network improvements must therefore be made if businesses want to cut complaints and increase customer satisfaction. As a result, businesses are committing to digital strategies to enable a more engaging and positive customer journey – in fact, 67 per cent of network managers agree that a digital strategy is important to reduce threat from competitors who can scale up more quickly than those with established networks. However, man 䁅ɔ)ѥѼЁѡ͔ɽ)ѥٕ́ݥѠѡх́ѡЁݥ)ѕɴՍ