DCN July 2017 | Page 36

legacy technology
Businesses are now committing to digital strategies to enable a more engaging and positive customer journey .

Leave the Legacy

Digital projects are becoming ever more prevalent and businesses can ’ t afford for their network to crumble under the pressure . Russell Crampin , UK managing director at Axians UK , discusses how organisations can beat their digital transformation woes .

New research found 42 per cent of network managers believe that their organisation ’ s network doesn ’ t fully meet the needs of the business . This is despite 76 per cent agreeing that the CIO has 100 per cent visibility of the network . With businesses starting to prioritise digital transformation projects , the network changes necessary to sustain secure and agile businesses are being missed .

A prime example of this is fashion retailer Jaeger ; it recently went into administration part way through a digital transformation project , and our survey found that 49 per cent believe that networks problems are down to legacy technology still holding back the organisation .
The question is how to progress despite , and even because of , legacy technology . Doing nothing is not an option , but modernisation takes time and money , and as demonstrated by Jaeger , can be risky .
Customer is king
Legacy technology could even have an effect on customer experience – which is crucial to long term business success today . 44 per cent of network managers cite customer complaints about slow application performance happening at least once a week . Major network improvements must therefore be made if businesses want to cut complaints and increase customer satisfaction .
As a result , businesses are committing to digital strategies to enable a more engaging and positive customer journey – in fact , 67 per cent of network managers agree that a digital strategy is important to reduce threat from competitors who can scale up more quickly than those with established networks . However , many are neglecting to support these broad objectives with the details that will enable long term success .
36 | July 2017