Cruising News Magazine Cruising News February 2019 | Page 21

Holland America Line Debuts New Club Orange Program
Holland America Line has introduced
the unique Club Orange program
that provides exclusive benefits and
amenities to guests looking to elevate
their cruise experience. From a private
dining venue to priority services and
a dedicated concierge hotline, Club
Orange allows guests to opt in to
extra privileges that are available to
a limited number of guests on each
cruise.
Club Orange has been included
for guests in Neptune and Pinnacle
Suite categories, and the program
is available to purchase for a small
number of non-suite staterooms on
each sailing. The program launched
on Koningsdam and Nieuw Statendam
in December 2018, with a rollout to the
rest of the fleet in 2019. Club Orange
will be available to US and Canadian
guests in the launch phase and open
to all other markets, including Australia
and New Zealand, in early 2019.
“Club Orange allows guests to add
extra premium benefits and luxury
amenities to their cruise for a great
value,” said Orlando Ashford, president
of Holland America Line. “One of
the reasons people choose Holland
America Line is because of the
quality of what we offer — the best
food at sea, the most authentic live
entertainment and our award-winning
service — and Club Orange is another
way for guests to enhance their cruise
experience.”
The name Club Orange pays homage
to Holland America Line’s rich Dutch
heritage. The company was founded
in the Netherlands more than 145 years
ago and it’s the colour of the Dutch
Royal Family, which hails from the
House of Orange.
Aboard Koningsdam and Nieuw
Statendam, the Culinary Arts Center
dining venue is being transformed
into an exclusive Club Orange
restaurant that will be open every
day for breakfast and dinner. The
complimentary venue will serve the
same menu featured in Pinnacle Grill
(breakfast) and the Dining Room
(dinner) and also include additional
daily dishes exclusive to the Club
Orange restaurant. When Club Orange
is introduced on other ships of the fleet
in 2019, a dedicated section of the
Dining Room will be set-aside for the
exclusive use of Club Orange guests
for breakfast and dinner. Reservations
in the private dining venue are not
required but welcome.
Amenities that come with the exclusive
Club Orange program include priority
check-in and disembarkation, priority
tender service and priority alternative
restaurant reservations made on
board. Club Orange guests also have
a dedicated line at Guest Services and
the EXC Tours shore excursion desk, as
well as a dedicated concierge hotline
on board for dining reservations, shore
excursion assistance, general questions
and support.
Additional benefits to Club Orange
include an enhanced in-stateroom à
la carte breakfast dining menu with
complimentary premium selections
such as steak and eggs or smoked
salmon Benedict, a welcome glass
of sparkling wine at dinner on
embarkation day, premium bathrobe
for use in stateroom (and available for
purchase and monogramming), and
an exclusive Club Orange tote bag.
The cost of Club Orange is $50 USD
per person per day and the first and
second guest in the same stateroom
are both required to purchase the
program. Club Orange is included for
third and fourth guests in the same
stateroom. Club Orange must be
purchased prior to cruise departure
and is not available for purchase on
board.
Dedication of Nieuw Statendam with O-Mazing Ceremony Featuring Godmother Oprah Winfrey
In an event rich with inspiration and
tradition, Holland America Line held
a dedication ceremony for Nieuw
Statendam on Saturday 2 February
2019 at Port Everglades in Fort
Lauderdale, Florida. Oprah Winfrey —
philanthropist, film star, TV icon, founder
and editorial director of O, The Oprah
Magazine — officially named the ship
in a ceremony on board in the ship’s
World Stage.
During the daytime celebration,
Winfrey was joined by Orlando Ashford,
president of Holland America Line;
Stein Kruse, Holland America Group
and Carnival UK chief executive
officer; and Arnold Donald, president
and CEO of Carnival Corporation.
“We are deeply honored to have
Oprah Winfrey serve as the godmother
of our newest ship in a celebration
of our shared belief that travel has
the power to open minds, build
connections and inspire shared
humanity across cultures and people,”
said Orlando Ashford, Holland America
Line’s president. “Oprah’s magnetic
energy and astounding ability to
inspire others is admired around the
world, and today was the perfect
culmination of a memorable few days
together on Nieuw Statendam and our
ongoing partnership with O, The Oprah
Magazine.”
Getaway cruise to the Caribbean
that celebrated the power of female
relationships. Gayle King, editor-at-
large of O, The Oprah Magazine and
Winfrey’s best friend, joined her on the
cruise, along with several other senior
editors from the magazine.
Nieuw Statendam’s dedication
ceremony followed the three-day Girls’
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