C RO S S
Workshop A
In each stage, different activities concern different people. If we go back to the example of clothes, in the “pre-stage”, design activities may involve designers; in the “during-stage”, clothes cleaning may involve customer (wash by ourselves) or laundry (send to the laundry) while in the “post-stage”, the activities of clothes donation may involve donators, reclaiming agents, and the ones who accept the clothes. After defining all the stakeholders of each stage, we may concentrate on a smaller range to conduct more detailed E3 value analysis. Generally, when conducting service design, we retrieve insights from interview with users in advance to understand their needs. Professor Kim uses the E3 value concept as the tool of current stage (figure 3), dividing user’s needs into each value type to find out how to design a product that meets the user’s needs.
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