That is the main reason why we set the theme as a new culture and value. They want to create a new culture that improves the life of the users who ask for not just mere service, but a service of high quality and high value. In other words, induct the good value of service in every industry.
2) What would be your expectation to the ISI DC 2014? They expect to have a bigger conference ticketing s u r ro u n d i n g A s i a n c o u n t r i e s , a c o n fe re n c e w i t h more international participants, not like traditional conferences where the majority participants are from the host country. Since most of the participants , Professor Firdaus hoped, are from other countries, t h e o rg a n i z e r s w o u l d l i k e t o i n v i t e t h e m t o s e e Malaysian culture, experiencing the food and traditional activities.
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