4 From the Editor 6 Voices of Leadership
Business
March 2018
8 InBrief Travel Exchange ’ 18 reg opens March 12 | Speaking of Travel Exchange … Fort Worth tabbed to host 2019 event | NTA tour operators love U . S . national parks
9 Relating to Government U . S . President Donald Trump mentioned a plan to help address U . S . infrastructure issues in his January State of the Union address , but questions continue to circle regarding what such a proposal will look like .
10 Do you want to jumpstart bookings for your next tour ? Catherine Heeg outlines the four E ’ s of a successful social media campaign and how they can translate into more customer engagement and sales .
12 Anniversaries abound What goes into a city ’ s anniversary celebration ? NTA DMO members representing Sault Ste . Marie , Michigan ( turning 350 in 2018 ), New Orleans ( 300 ) and San Antonio ( 300 ) share their insights .
14 NTA Working for You Check out details on two upcoming NTA events , Destination Capitol Hill , March 21 – 22 in Washington , D . C ., and Contact in Charleston , South Carolina , April 18 – 21 .
15 What ’ s On Commemorating the Nez Perce A very alive poets society Stay glassy , New Hampshire Slow down , you move too fast
Resources
44 Courier ’ s Guide to Sightseeing Rail
Community
48 Meet the Members Hilmar Cheese Company Visitor Center | Moostash Joe Tours | Witham Family Hotels | Tourism Winnipeg
50 Introducing … Travel Tacoma & Pierce County | En Route USA | Don ’ t Forget the List | Tripsi
52 Community News 54 New Members 55 Ad Index / NTA Events Calendar
56 AfterWords Teresa Propeck discusses her roots in railroads and details why sightseeing rail tours — such as those offered by her employers , the Verde Canyon Railroad and the Texas State Railroad — continue to deliver excellent experiences .
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