County Commission | The Magazine January February 2018 | Page 9

FROM THE COVER Game changing SOCIAL MEDIA O nce upon a time, legislators on the House or Senate floor were, well, insulated. When the body was in session, the only people in the room were elected officials, their staff and a few journalists. Visitors who made the drive to Montgomery observed from a glassed-in balcony. If you had an urgent message, you asked a young page to deliver a If you are watching the action on the House or Senate floor, you wi ll likely see handwritten note. a lot of this. Just like everyone else, legislators are constantly checking their These days an awful lot of mobile devices. This image shows Rep. Alan Baker working on the last day the 2017 Regular Session. Photo: Dionne Whetstone | Alabama House of that insulation is gone, peeled of Representatives away by social media. It’s as if any constituent could waltz into the chamber, carrying a big sign emblazoned with “Vote YES for SB 1,” followed by a few or a hundred others with opinions on the bill, all talking at once. Some 60 percent of the Alabama Legislature is on Twitter, according to the latest information. It’s a number that continues to grow; and it represents enough votes to pass a bill. Twitter and Facebook have become an integral part of how legislators do their work. Some provide play-by-play coverage in real time from the floor, discussing each bill brought up for consideration and generating a steady stream of feedback. Others use social media to poll voters, getting an instant read on support or opposition among citizens. Still others use social media to provide information – sharing basic facts about how a proposed gas tax would work, for example, or circulating the list of bills expected to come up on the floor the next day. It should come as no surprise that ACCA is mounting a full- court press to boost social media engagement among county leaders during the legislative session. “We definitely need to meet legislators where they are,” said Abby Luker Fitzpatrick, ACCA Director of Communication and Engagement. COUNTY COMMISSION | 9