County Commission | The Magazine February 2017 | Page 23

FROM THE COVER
Communication Tools
Digital Strategies for the Session
When you stand in the sixth-
floor gallery of the Alabama
Statehouse and look out into the
House Chamber, what do you see?
You may say that you see lawmakers
doing business, voting “yes” or “no”
on bills with little or much historical
significance. You may say that you
see suits or red carpet or men and
women discussing today’s issues in
hushed tones. Look past that and
think about what else you see. What
are they all carrying in their hands?
If you say that you see cell phones
(and you do) you’re correct.
It’s an astute observation that
we’ve come to make in recent years;
when the legislators aren’t actively
engaged in their immediate tasks,
they are looking at their cell phones.
We can’t say for sure what they’re
looking at or reading, but we are
willing to make the speculation
that they’re keeping up with what
the internet has to say about
the political affairs of that day.
Between emails, Twitter, Facebook,
push notifications, apps, and an
interminable host of other ways to
keep cell phone users connected
– and connected right this very
second – it’s no wonder that our
lawmakers look to their devices to
stay informed. Keeping this in mind,
the Association made the decision
to focus communication efforts for
the 2017 Legislative Session on the
digital platform.
Introducing the
ACCA67 Phone App
Rolling out last month, the
ACCA67 app is the best way for
you to keep up with the most up-
to-date happenings of the legislative
session. This app’s unique features
were all designed to help you
effectively advocate and stay aware
during the session.
Our Top Four Favorite Features
1.
2.
Calendar of Events – The
Association provides many
opportunities throughout the
year for you to learn, grow,
connect, and network. The
Calendar of Events feature
puts those opportunities
right at your fingertips for a
quick reference.
Legislative Directory –
This contains the names,
photographs, and contact
information of every Alabama
Legislator. This will be useful 3. Photo Gallery – Did you
to you during the session
take a great photo at one
when an Association staff
of your events, but you
member calls with an
aren’t sure how to share
immediate request for you to
it with the membership?
The Photo Gallery is the
contact your legislator.
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