CosmoBiz Magazine June 2017 | Page 44

Feature This Family Business Should Be Your First Source For Adhesives W hen we think about non-surgical hair re- placement, the first thing we often think of is the actual hair piece, not what’s go- ing on under it. However, one of most important aspects of whether or not a hairpiece will work is hidden out of view, which is how it’s meant to be. The proper adhesive will make or break your hair- piece. Which is why this month, we’re taking the time to get to know the story of the Walker Tape company, one of the oldest, and continually best companies in the hair adhesive business. We spoke with Vice President Diane Bonham, daughter of founder Brent Bonham, to learn more about the company’s unique story. How did Brent Bonham go from deciding to work with machinery to building one of the most well renowned hair adhesive companies in the industry? Bonham spent much of his early career at Life Like Hairpieces, a popular hairpiece producer. His brother went bald very early and created the concept for the 44 C O S M O B I Z S A L O N J U N E 2 0 1 7 company, which was open from the 60’s to 80’s. Bon- ham retired from the business when he was about 50, but then began looking for other opportunities. He had always been an inventor and machinist and realized that there weren’t clean tape products available after his years in the industry. At the time, there was little standardization and there wasn’t a clean product avail- able. Diane explained, “Back when my dad would get products for adhesives they would just throw a bunch of tape in a box. My dad thought, ‘this needs to be packaged separately, it needs to be covered.’” Bonham began designing machines and after getting his design down he ran into a new problem, how to acquire the right tape. “In 1985 the tape he needed was a 3M clear standard medical tape,” Diane explained, “He kept calling and calling 3M, but they didn’t want to talk to him, didn’t want to meet with him, but finally he got the represen- tative to come in to see the machine he had created. He was so impressed he told my dad, ‘I want you to know I had no intention of selling to you, but your passion, and your machine, and your knowledge of this industry. I’m going to take a risk with you.’ He sold my dad his first jumbo log of tape and then my dad converted it down.” Their process speed up, streamlined, and advanced the