sellers are properly identified, and working on protecting intellectual property. However, the company, which
had been taken off the watch list in 2012, is once again
under suspicion.The company has allegedly written to
the government to explain the recent changes to prevent trouble but as of yet it’s still under threat of being
placed back on the watchlist.
Dermacenter Expands into Asia
L’Oréal has decided to focus Dermacenter’s next push
in Asia. The first branch opened in November of 2014
in Hong Kong, and since then the brand launched a
few more locations throughout Asia to get a feel for the
market. Those first locations proved to be quite popular
and more are anticipated. The concept is perfect for the
market; skin care is booming in Asia, and Dermacenter’s personalized approach adds a professional edge.
Africa and Middle
East
WGSN Offers New Insight to Middle
Eastern Market
Estimates on the worth of the Middle Eastern beauty
market have been attracting more and more attention
in the last year. With the European markets seeing a
recent downturn, interest in the sector (Middle Eastern
market) is greater than ever. This month another study
proved that the market is ripe with opportunity; WGSN
reported that the 1.7 billion Muslim consumers make
up approximately 30% of the overall beauty market and
that companies interested must look to Halal. The report estimates that Halal beauty care will increase by
50% in the next three years. The main consumers are
those who love beauty but wish to remain faithful to
religion. This type is interested in mainstream beauty
but wants it to work with them.
Sephora Iran Still Just a Rumor
After Reuters published a report announcing that cosmetics retailer Sephora had plans to bring several locations to Iran, many have wondered what steps the store
has taken. The Iranian government has recently signed
a Joint Comprehensive plan that will end sanctions, allowing the new Sephora locations. That said the retailer
has not made extensive moves into the market. With
recent downturns in the market throughout the rest of
the world the potential expansion into the market is not
a surprise—the Middle Eastern and African markets are
two of the few that have seen growth in the last few
months.
Australian
Bodycare Sends
Aid to Africa
As part of its Hygiene Mission skincare brand Australian Body care has
formed a part nership with Inter Care,
a medical aid organization. Australian
Bodycare has donated over £20,000
worth of products so
far and will continue
to donate. The brand
has been donating
through
medical
clinics but now will
be able to extend its
reach thanks to the
partnership.
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