Consumer Goods Research Reports by Radiant Insights India Home Insecticides Market Size, Share, Growth

India Home Insecticides Market Share and
Size, Research Report 2017
“The changing lifestyle of Indians, and the rising
number of cases of dengue, malaria and other
diseases caused by insects, is increasing the
adoption of insecticides in Indian households.”
The latest market research report titled Home Insecticides Market in India 2017 states that the
home insecticides market is growing at a steady rate due to several reasons. Indian consumers
have started becoming more aware of the availability and benefits of various kinds of home
insecticides. This coupled with the steady growth in the disposable income of households is leading
to growth in the demand for home insecticides. The changing lifestyle of Indians, and the rising
number of cases of dengue, malaria and other diseases caused by insects, is increasing the
adoption of insecticides in Indian households.
Complete Report Available @ http://www.radiantinsights.com/research/home-
insecticides-market-in-india-2017
However, the potential health threats that these products pose acts as a major hindrance to the
growth of the market. Moreover, the low penetration of these products in rural regions where
people still rely on traditional methods such as burning incense sticks and coconut fiber and
fumigation of neem leaves, implies heavy reliance on the urban regions. Companies however have
started recognizing the immense potential of the rural regions and are coming up with specific
promotional activities and campaigns to tap these markets. Business strategies being used by
companies in the market include increased penetration in rural markets and consumption growth in
urban markets.
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