Connect Magazine January/February 2018 | Page 9

We have two fascinating real estate books that can really help you take advantage of this “transparent” world that we live in. The “Seven Styles” book is about the seven lead generation models that work in real estate, and can help you focus your lead generation activities and understand your “identity” as an Agent. The “WORDS” book is a powerful sales training book for real estate, and will help you master “what to say” in many real estate situations. Presenting yourself online in a positive and complete way can really attract the interest of Consumers looking for an Agent. NAR research reveals that only 23% of Americans today will sell their home with the Agent who helped them buy it, so 77% of homeowners will choose a new Agent to list their home. Are you taking advantage of the opportunity to present yourself online in a manner that will attract new business? Now is the time to master the “online interview” and pre-sell yourself online to today’s digital Consumer. To check out more from Bruce, he is a published author and his books are available from: http://www.strategybox.net/real-estate-books/ RPCRA.ORG | JAN/FEB 2018 9