Conference & Meetings World Supplements Canada AI Supplement | Page 12

Canada Calgary overlaying its innovation C algary sits in the foothills of the Rocky Mountains and is fast becoming one of the country's hotspots for business events, building on its Olympic heritage and infrastructure. Calgary's energy, agriculture and banking strong suits have spawned a strong technology sector overlay and the city now claims more tech start-ups than any other Canadian city. The nation’s fi rst, purpose-built convention centre, the Calgary Telus Convention Center (CTCC), offers 11,334sqm of convention space downtown and is connected to 1,200 hotel rooms in a two-block convention district. In April the CTCC attracted leading experts from Amazon, Apple and Facebook among other bright minds for the IEEE International Conference on Acoustics, Speech and Signal Processing (ICASSP). The conference featured 50 sessions on technology trends, from AI to Cyber Security. The Signal Processing Society has more than 16,000 12 CONFERENCE & MEETINGS WORLD members worldwide. The Calgary event drew 2,300 attendees for what is now the world’s largest technical conference focused on signal processing and its applications. The speaker line up included: • Yann LeCun, director of AI Research at Facebook. • Alex Acero, senior director at Apple in charge of speech recognition and machine translation for Siri. CTCC Clark Grue, who is also vice-chair of Meetings Mean Business Canada, told CMW the ICASSP conference had made for “a great week”. “The fact that numbers went up quite dramatically shows the effect of bringing business events to Canada,” he said. Grue said ICASSP was “fantastic exposure” both for the IEEE in the Calgary market and for local companies. The conference drew a large Asian contingent including DiDi, the Chinese version of Uber. Grue said Calgary's fast developing technology expertise presented “a good collision with IEEE”. Grue's team has also won the Rotary International Conference for 2025 – thanks in part to 'academic champions', whom Grue says "have the connections, while we (the bureau and venues) can do the heavy lifting.” The city’s innovation and technology push continues in June, with a delegation from Calgary attending London Tech Week. The head of Calgary Economic Development Mary Moran describes the whole opportunity with Calgary as being around the industrial Internet of Things and creating a centre of excellence for it. “If you think about our core industries — energy, agriculture, logistics — and the need to overlay the internet on top of those to be more productive, to manage assets, to get to end-to-end automation, it really is a huge opportunity,” she said. Organisers wishing to tap into that innovative stream in Calgary should form an orderly queue, before the rush becomes a stampede.