College Connection Summer 2018 | Page 3

college connection

PROFESSIONALISM

COUNCIL DEFINES VETERINARY PROFESSIONALISM
By defining professionalism for veterinarians , the College is supporting veterinarians in meeting the public ’ s expectations or assumptions and earning their trust .
The definition provides a guide for veterinarians as to what would be observed in the actions and behaviours of veterinary professionals that indicate professionalism .
Demonstrating professionalism and ethical conduct in the practice of veterinary medicine contributes to the public perception of the profession and resulting confidence . Professional behavior contributes to positive interactions and optimal outcomes , both of which bring satisfaction and fulfillment to a veterinarian ’ s work .
The definition is provided in a guidance document . It is not meant as a set standard , nor is it meant to override any existing legal obligations . The objectives of the guidance document are to :
1 . Provide broad guidance to the profession on the concept of professionalism ;
2 . Articulate a definition of veterinary professionalism ;
3 . Articulate the elements of professionalism as defined by guiding principles and duties ; and
4 . Assist veterinarians in upholding the
Definition of Veterinary Professionalism :
Professionalism is a set of behaviours , attitudes and skills that reflects the values of the profession , as expressed in the Code of Ethics , and reinforces the social contract between the profession and the public .
The veterinarian uses their judgment in any given interaction to respond with behaviours , attitudes and skills that are appropriate to the context and draw on the elements of professionalism .
While basic guidance for professional behaviours is established in regulations and professional standards , the expectation is that veterinarians will strive for optimal outcomes in their interactions with clients and colleagues , putting the interest of the patient above self-interest .
The elements of professionalism are further defined by a set of guiding principles , professional duties , and professional expectations .
To complement the above definition , the guidance document includes a set of guiding principles and professional duties to assist veterinarians with understanding the behaviours , attitudes and skills that align with professionalism .
social contract between the public and the profession in the practice of veterinary medicine .
How do I apply this definition to my practice ?
It is important to be intentional about demonstrating professionalism . With intention and practice , like any skill , it can become second nature . This means :
• Be intentional about the words and behaviours you use , and about the knowledge and skills you are applying in the moment . Notice that they reflect the values of the profession as set out in the Code of Ethics , for example , compassion , transparency , respect , trustworthiness . If they do , you are demonstrating professionalism .
• Use your judgment in the moment to respond appropriately , thinking about which behaviours and actions will convey professionalism . This is context specific . For example , if you are interacting with your client , listen attentively and observe the person in front of you .
• Choose behaviours that demonstrate professionalism , no matter the emotion that is being displayed by your client or that is being felt by you internally .
• Observe and interact with the animal and apply skills and behaviours that demonstrate professionalism . Reflect on values that keep you focused on professionalism : with animals , the focus may be on compassion , respect , and competence .
The goal is to have a satisfactory outcome for all involved , including yourself . This includes situations when there is a poor patient outcome , when you must share bad news with the client , or when you are having a euthanasia discussion .
A satisfactory outcome is where even the most difficult interactions turn out well because the veterinarian responded with behaviours , attitudes and skills that demonstrated professionalism .
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Summer 2018 / 3