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Town of Cochrane Strategic Plan – Final Report October 2014 World Health Organization (WHO). Such communities “encourage active ageing by optimizing opportunities for health, participation and security to enhance quality of life as people age.”116 The community of Cambridge is currently pursuing Age-Friendly status, and has made available several best practices and tools for other communities to use.117 Another resource from the WHO provides guidance and a checklist for implementing interventions or policies.118 There are also excellent resources, tools and lists of potential funders at the Ontario Seniors’ Secretariat119 and at the Public Health Agency of Canada website. Potential Community Leaders • Town of Cochrane. • Seniors Group. • Economic Development Officer. • Porcupine Health Unit. Potential Funding Sources: • Ontario Trillium Foundation, page 95. • MEDT’s EnAbling Change Program, page 103. • Employment and Social Development Canada’s New Horizons for Seniors Program, page 104. • Frog’s Breath Foundation (for Youth Initiatives) page 104. 7.4.3 Improve Municipal Communication Efforts A recurring theme throughout the public consultation process is that residents would like more and better communication from the municipality. This is an issue faced by communities all over the world, 120 especially as internet-enabled technologies have increased our expectations of institutional communication capacity. Greater government transparency and communication is linked to improved relations with and between citizens, elected officials, municipal employees and media.121 There are two tactics under this project: 7.4.3.1 Enhance the municipal website to be more resident-friendly and promote local business. 116 World Health Organization. (2012). Guide to Global Age Friendly Communities. Available at: http://www.who.int/ageing/publications/Global_age_friendly_cities_Guide_English.pdf 117 Seniors Community Needs Assessment. (2012). Social Planning Council of Cambridge and North Dumfries. Available at: http://tinyurl.com/m3keqdo 118 World Health Organization. (2012). Guide to Global Age Friendly Communities. Available at: http://www.who.int/ageing/publications/Global_age_friendly_cities_Guide_English.pdf 119 Visit http://www.seniors.gov.on.ca/en/afc/, http://www.seniors.gov.on.ca/en/afc/resources_tools.php and http://www.phac-aspc.gc.ca/seniors-aines/afc-caa-eng.php for more information. 120 Nittel, Keiko. (1999). Communication Strategies for Municipal Governments. ICURR Literature Summary No. 7. 121 Wheeler, Kenneth M. (ed.). 1994. Effective Communication: A Local Government Guide. Washington, DC: International City/County Management Association (ICMA). 69