Cochrane Five Year Strategic Plan | Page 40

Town of Cochrane Strategic Plan – Final Report October 2014 Table 6.1: Alignment with SWOT Leverages Strength Strategic Directions and Projects Addresses Weakness Leverages Opportunity Mitigates Threat Direction 1: Strengthen the Business Community Hire Economic Development Officer 6,7,9,12,13 1,2,3,4,5,6,9,10 2,3,4,5,7,9,10 1,6,8,13 Encourage firms to adopt Internet 4,5,7,11 1,6,8,10 3,5,6,7,10 Build capacity at Board of Trade 4,5,7,8,9,11 1,3,4,7,8,10 1,2,3,4,6,9,10 3,5,6,8,13 Align the strategic directions of CTS, NOW 4,5,7,11 1,2,3,4,6, 8,10 2,3,7,9,10 1,6,8,9,13,14 Explore targeted manufacturing 5,7,8 8 1 3,12,13 Increase the productivity of local acreage 1, 8, 12,13 2,6,8 2,10 2,5,6,8,13,14 Improve municipal awareness 2,3,6,12 2,4,5,6,8,9,10 2,3 1,2,4,8,13,14 Promote local consumption 1,9,2 8,1 2,10 1,8 Promote available land 9 8,1 2,10 6 Strengthen NeCN collaboration 9 2 2,10 1,6,5,13 Explore feasibility of greenhouse 9 8,2 2,6,10 8,13 Improve Highway 11 Assets 1,7,10,11 2,4,5,7,8 3,7,10 5,6,13,14,15 Leverage the Airport 2,7,10,11,14 1,2,6,7,8 1,5,6,9,10 5,6,8,13,14 Advocate for rail usage 8,12 2,6,8,9, 2,10 9,14 1,3,5,6,13,14 Direction 2: Grow the Agricultural Sector Direction 3: Leverage Transportation Assets Direction 4: Promote Cochrane as a Great Place to Live Build on prior attraction campaign 1,2,3,4,5,9,10 5,6,7,9 2,9,4,5,7,10 3,4,6 Pursue Age-Friendly community status 1,2,3,6,9,10 4,6,9 6,10 3,7,12,13 Improve Municipal website 1,2,3,4,6,11 5,6,10 2,3, 10 3,6,8 Continue to leverage the Cochrane brand 1,2,7,10 1,3,4,8,10 2,3,7,9,10 1,6,8,9,13,14 Maintain and enhance tourism assets 2,3,7,10 4,8 3,7,10 5,9,14 Direction 5: Maintain Tourism Infrastructure 38