I pick up the telephone and someone on the other end introduces herself as Kelly, assistant to “NBC Nightly
News” with Brian Williams. After confirming that this isn’t one of my warped friends playing a practical joke,
I settle in to find out what Kelly wants. An interview with me and one of my clients to talk about retirement
coaching—that answer doesn’t surprise me as much as it should.
It is following an article in the October 8th issue of The New Yorker where I was interviewed as a Retirement
Coach. Although done in a tongue-in-cheek manner, retirement coaching came through as an up and
coming inevitability. That article also was the impetus for an interview with BBC Radio earlier this month.
Suddenly I’m a media star and enjoying every second of my 15 minutes of fame. So how did I make all this
happen? Here are some tips that coaches can follow:
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Get involved with your local ICF Chapter. S